Sophia Mitchell
IHOP, the International House of Pancakes, is known for its breakfast offerings. In July 2023, the chain introduced pancake tacos to its menu for a limited time. These tacos featured silver dollar pancakes folded around various fillings, including sweet and savory options. While some customers enjoyed the novelty of pancake tacos, others found them underwhelming. As of May 2024, there is no indication that pancake tacos will return to the IHOP menu anytime soon. However, IHOP has been working to innovate its menu beyond breakfast, introducing items like tacos, burritos, burgers, and seasonal flavors to attract customers outside of its traditional breakfast and brunch hours.
| Characteristics | Values |
|---|---|
| Taco Type | Pancake Tacos |
| Taco Variants | Caramel Banana Pancake Taco, Breakfast Pancake Taco, Country Chicken and Gravy Pancake Taco |
| Availability | Available for a limited time from July 5 through July 30 |
| Price | $6 for three same-flavored tacos |
| Taco Ingredients | Scrambled eggs, bacon, jack and cheddar cheese blend, white cheese sauce, salsa, sliced bananas, vanilla sauce, dulce de leche caramel sauce, chocolate chips |
| Taco Fillings | Breaded chicken, flour gravy, sausage, hash browns, pickles |
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What You'll Learn
- IHOP's Pancake Tacos were available for a limited time in July 2023
- The pancake tacos came in sweet and savoury options
- IHOP introduced tacos to boost sales outside of breakfast and brunch
- The pancake tacos were troublesome for IHOP staff to serve
- IHOP has not announced plans to bring back the pancake tacos
IHOP's Pancake Tacos were available for a limited time in July 2023
Priced at $6 for one order of three tacos, the Pancake Tacos were a good value offering from IHOP. The tacos received mixed reviews, with some people praising the soft and supple pancakes, while others found the tacos to be underwhelming and lacking in flavour. Despite the mixed reviews, the Pancake Tacos seemed to be well-received by children and their parents, offering a good balance of affordability, sweetness, and messiness.
In addition to the Pancake Tacos, IHOP has continued to innovate its menu beyond breakfast options. In April 2023, the company launched its largest-ever menu renovation, which initially succeeded in boosting sales for its breakfast and brunch offerings. Some of the new menu items include the Bacon Avocado Ranch Steakburger and Bacon Avocado Eggs Benedict, and seasonal flavours such as Caramel Apple Butter Hot Chocolate.
As of May 2024, there is no news of IHOP bringing back the Pancake Tacos. However, some IHOP customers have expressed their interest in seeing the Pancake Tacos return, while others have noted the challenges of serving them due to the metal holders that would sometimes come loose from the plate.
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The pancake tacos came in sweet and savoury options
IHOP introduced pancake tacos to its menu in July 2023, offering both sweet and savoury options. The sweet and savoury pancake tacos were driven by brand research, which identified that guests were looking for quality, choice, and value. The pancake tacos were also a way for IHOP to innovate beyond its traditional breakfast offerings.
The sweet options included the Caramel Banana Pancake Taco, which was a folded silver dollar pancake filled with creamy cheesecake mousse, vanilla sauce, dulce de leche caramel sauce, and sliced bananas. Chocolate chips could also be added for extra sweetness and indulgence.
The savoury options included the Breakfast Pancake Taco, which consisted of scrambled eggs, hickory-smoked bacon, jack and cheddar cheese blend, and white cheese sauce, all folded inside a silver dollar pancake. The Country Chicken and Gravy Pancake Taco was another savoury option, featuring crispy chicken, shredded hash browns, and country gravy inside a folded silver dollar pancake. This taco could be topped with pickles for an extra salty crunch.
The pancake tacos were available for a limited time, and one order of three same-flavoured tacos was priced at $6. While some customers enjoyed the pancake tacos, others found them underwhelming, with too much flour and starch.
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IHOP introduced tacos to boost sales outside of breakfast and brunch
IHOP has been a leader, innovator, and expert in all things breakfast, lunch, and dinner for over 65 years. In July 2023, the pancake chain introduced pancake tacos to its menu for a limited time, offering both sweet and savory options. The sweet and savory pancake tacos were driven by brand research that identified what guests are looking for in new menu items, including quality, choice, and value.
The pancake tacos included the Caramel Banana Pancake Taco, which was a folded silver dollar pancake filled with creamy cheesecake mousse, vanilla sauce, dulce de leche caramel sauce, and sliced bananas, with the option to add chocolate chips. Another option was the Breakfast Pancake Taco, which included scrambled eggs, hickory-smoked bacon, jack and cheddar cheese blend, and white cheese sauce inside a folded silver dollar pancake, with the option to add salsa. The third option was the Country Chicken and Gravy Pancake Taco, which included crispy chicken, shredded hash browns, and country gravy inside a folded silver dollar pancake, with the option to add pickles.
In addition to the pancake tacos, IHOP also introduced other savory dishes to its menu, such as several tacos, a burrito, a burger, and two breakfast entrees with savory and relatively rich ingredients. These dishes included the Spicy Shredded Beef Anytime Tacos, the Big Breakfast Burrito, the Bacon Avocado Eggs Benedict, the Chicken Florentine Crepes, and the Bacon Avocado Ranch Steakburger.
The introduction of these new dishes was part of IHOP's effort to boost sales outside of its core breakfast and brunch hours. While the company saw success with its largest-ever menu renovation in April 2023, which lifted sales in its breakfast and brunch dayparts, comparable sales continued to fall in Q1 and Q2 of 2024. By introducing new savory dishes, including tacos, IHOP aimed to increase visits and interest in its evening and afternoon offerings.
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The pancake tacos were troublesome for IHOP staff to serve
IHOP's pancake tacos were only available for a limited time in July 2023. While the pancake tacos were a hit with customers, they were troublesome for IHOP staff to serve. One of the main issues was that the metal holders used to serve the tacos would often come loose and "fly off the plate." This not only created a mess but also posed a potential safety hazard.
In addition to the challenges with the metal holders, the pancake tacos may have also been challenging to assemble and plate efficiently. The tacos were made with soft, supple, and slightly sweet silver dollar pancakes, which were folded and filled with a variety of sweet and savory ingredients. Preparing and plating these tacos without making a mess or having the fillings fall out could have been tricky for IHOP's staff, especially during busy periods.
Furthermore, the pancake tacos were likely a significant departure from IHOP's usual breakfast fare. The restaurant is known for its pancakes, bacon, and hash browns, which are typically served as simple, familiar dishes. The pancake tacos, on the other hand, were a more complex and whimsical offering, requiring additional preparation steps and ingredients. This increase in complexity may have slowed down service and added to the staff's workload.
While the pancake tacos were well-received by customers, the challenges associated with serving them may have contributed to IHOP's decision to offer them for a limited time only. The company is always looking for ways to innovate its menu and boost sales, and while the pancake tacos were a fun and unique offering, they may have ultimately been more trouble than they were worth for IHOP's staff and operations.
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IHOP has not announced plans to bring back the pancake tacos
IHOP has not announced any plans to bring back its pancake tacos. The pancake chain introduced pancake tacos in July 2023, offering both sweet and savory options for a limited time. The breakfast item was well-received by customers, with some even calling for the item to be added to the permanent menu. However, IHOP has not indicated any intention to bring back the pancake tacos.
The introduction of pancake tacos was part of IHOP's strategy to boost sales outside of its core breakfast and brunch hours. The pancake chain has been facing soft sales in recent quarters and has been seeking ways to increase visits during slower periods of the day. By introducing new savory dishes, such as tacos, burritos, and burgers, IHOP aims to attract more customers during the evening and afternoon.
While the pancake tacos were a limited-time offering, IHOP has continued to innovate its menu beyond traditional breakfast options. In April 2023, the company launched its largest-ever menu renovation, which initially succeeded in lifting sales in the breakfast and brunch categories. However, this novelty has not been sufficient to sustain comparable sales, which have declined in subsequent quarters.
Despite the popularity of the pancake tacos among customers, IHOP has not disclosed any plans to reintroduce the item. The company remains focused on menu innovation and providing a diverse range of offerings to meet customer needs and preferences. While there may be a demand for the return of pancake tacos, IHOP has not made any official statements or hints suggesting that they will bring back this breakfast item.
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Frequently asked questions
IHOP offered breakfast tacos for a limited time in July 2023. They were called Pancake Tacos and were available in sweet and savoury options. There is no information on whether they will be bringing them back to the menu.
The sweet option was the Caramel Banana Pancake Taco, which was made with a folded silver dollar pancake, filled with creamy cheesecake mousse, vanilla sauce, dulce de leche caramel sauce, and sliced bananas. Chocolate chips could be added for extra sweetness.
The savoury options included the Breakfast Pancake Taco and the Country Chicken and Gravy Pancake Taco. The Breakfast Pancake Taco was filled with scrambled eggs, hickory-smoked bacon, jack and cheddar cheese, and white cheese sauce. The Country Chicken and Gravy Pancake Taco was filled with crispy chicken, shredded hash browns, and country gravy.
IHOP has offered other taco options such as the Bacon Egg & Cheese Anytime Tacos and the Spicy Shredded Beef Anytime Tacos.
Yes, IHOP has a wide range of breakfast options besides tacos, including pancakes, French toast, waffles, omelettes, and more. They also offer lunch and dinner options such as burgers, melts, burritos, and bowls.
